Great website are build with great information assets where million people visit & buy leverage of information creating a cash-flow daily , weekly , monthly and yearly on their website assets. Stupid website doesn’t make money only liability getting money at your pocket. To increase your website assets is to establish a domain brand name with powerful information assets. A well organized website has a blue print before starting a website. People work for you when you have a organized Head-Start-CMS. The key is to work in harmony and branding your domain in heading and starting your contents with a powerful management systems called HEAD-START-CMS.
The king of search engine is to creating a powerful original contents then collaborating with a harmonized team of creative writers . The more people who add original contents to your website the higher intelligence your website increase.
Remember: Great website are build with great information assets.